What is WHITE HAT SEO? How is it done?

The term White Hat SEO is widely used in the sense of following the standards and rules set by any search engine like Google, for maintaining the website’s rank on SERPs (search engine result pages). In fact, White Hat SEO does not focus to keep or bring the website’s rank onto the top-level rather it focuses to keep a website to follow the standards of Google to stay on SERPs (search engine result pages) and not to be disappeared on the search pages in the result of a BAN by Google. Basically, White hat SEO is called an ethical SEO as well which strictly keeps you on track to follow the rules and regulations the Google understands and in return, it saves you from any penalty.

Content Quality

Content writing is a crucial part of white hat SEO techniques. To change and amend the content is not art. But the art is when you write content with new attractions for readers. Something makes readers and other websites motivated. You should produce something. Though, keeping in mind, you are not going out of the way. If your target audience belongs to the teaching staff of primary schools, you should use the words terminologies accordingly. So that the audience should remain interested in the topic they are reading.



Links to Navigate

The website should be able to navigate through links. This makes a reader easily accessing other sites and also to keep connected with your website as well. Whenever they want they can come back and access your site.

Title selection

The title is something where the rules start from. If your title is linked and easily understandable for the searchers what he/she is looking for on the search engine, you are following a White Hat technique.

Meta Information

Your website Meta information should clearly show what your website is about.

Website’s Speed

Your website’s speed and innovative coding behind are also considered by Google to keep you on SERPs (search engine result pages).

Readers Focused Not the Google’s

Some people make Google happy, write the text too much, too many keywords, phrases, etc. this becomes really boring for readers. You start to go far from your topic. So always make sure you are with readers and readers are with you throughout the story you write.


From the above discussion, it can be concluded that White Hat techniques are as important in SEO as the blood in Body. To stay alive you have to have blood circulation in your body. Similarly, to stay in SERPs (search engine result pages) you can’t ignore all the White Hat techniques. To see further details on White Hat SEO and Black Hat SEO.

Post a Comment